Journal of Research in Interactive Marketing

ISSN: 2040-7122
Previously published as: Direct Marketing: An International Journal

Online from: 2010

Subject Area: Marketing

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Table of contents:
Volume 5 issue 1

Published: 2011, Start page: p5

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Article Id:	Article Information:
1917033	Experience, comfort, and privacy concerns: antecedents of online spending Deborah F. Spake, R. Zachary Finney, Mathew Joseph (pp. 5 - 28) Keywords: Consumer behaviour, Internet, Internet shopping, Privacy, United States of America Article type: Research paper Please login \| Abstract & purchase [ HTML & PDF (138kb) ] \| Reprints & permissions
1917034	Customer typology: 3D virtual world Adesegun Oyedele, Michael S. Minor (pp. 29 - 49) Keywords: Cluster analysis, Consumer behaviour, Customers, Virtual worlds Article type: Research paper Please login \| Abstract & purchase [ HTML & PDF (181kb) ] \| Reprints & permissions
1917035	The influence of MLM companies and agent attributes on the willingness to undertake multilevel marketing as a career option among youth Joyce Koe Hwee Nga, Soo Wai Mun (Nadiah Soo) (pp. 50 - 70) Keywords: Direct selling, Malaysia, Multilevel marketing, Personal selling, Young consumers Article type: Research paper Please login \| Abstract & purchase [ HTML & PDF (116kb) ] \| Reprints & permissions
1917036	Consumers' perceptions of online ethics and its effects on satisfaction and loyalty Yam B. Limbu, Marco Wolf, Dale L. Lunsford (pp. 71 - 89) Keywords: Consumers, Customer satisfaction, Individual perception, Internet shopping, Retailing, United States of America Article type: Research paper Please login \| Abstract & purchase [ HTML & PDF (117kb) ] \| Reprints & permissions
1917037	Understanding illegal music downloading in the UK: a multi-attribute model Ibrahim Sirkeci, Lóa Bára Magnúsdóttir (pp. 90 - 110) Keywords: Consumer behaviour, Copyright law, Crimes, Decision making, Internet, Music Article type: Research paper Please login \| Abstract & purchase [ HTML & PDF (184kb) ] \| Reprints & permissions

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1917038	A new company descriptor takes us into a new era Rebecca Marsh Abstract \| View HTML

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Journal of Research in Interactive Marketing

Table of contents:Volume 5 issue 1

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Table of contents:
Volume 5 issue 1